{"id":1055,"date":"2026-05-28T14:08:24","date_gmt":"2026-05-28T14:08:24","guid":{"rendered":"https:\/\/macarenatorralba.es\/?p=1055"},"modified":"2026-06-09T10:10:15","modified_gmt":"2026-06-09T10:10:15","slug":"plataforma-de-atencion-social","status":"publish","type":"post","link":"https:\/\/macarenatorralba.es\/es\/plataforma-de-atencion-social\/","title":{"rendered":"Plataforma de atenci\u00f3n social"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1055\" class=\"elementor elementor-1055\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ebe218 e-flex e-con-boxed e-con e-parent\" data-id=\"0ebe218\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2bc6427 elementor-widget elementor-widget-text-editor\" data-id=\"2bc6427\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>::sub::Transformaci\u00f3n digital y redefinici\u00f3n estrat\u00e9gica de una plataforma social multi-entidad::\/sub::<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>::desc::Sprint Zero orientado a redefinir una plataforma utilizada por cientos de entidades sociales para gesti\u00f3n de inserci\u00f3n laboral y acompa\u00f1amiento. Particip\u00e9 en discovery, workshops, definici\u00f3n funcional, UX estrat\u00e9gica y exploraci\u00f3n de casos de uso IA aplicados a procesos sociales complejos.::\/desc::<\/p>\n<p><!-- \/wp:paragraph --><!-- wp:paragraph --><\/p>\n<p>::tags::Discovery \u00b7 Estrategia \u00b7 IA \u00b7 Service Design::\/tags::<\/p>\n<p><!-- \/wp:paragraph --><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ab6df4d e-flex e-con-boxed e-con e-parent\" data-id=\"ab6df4d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<h1 data-interaction-id=\"4e926dd\" class=\"H1 e-4e926dd-865ae4b e-heading-base\">Plataforma de atenci\u00f3n social<\/h1>\n\t\t\t\t\t<h1 data-interaction-id=\"66adf2c\" class=\"e-66adf2c-80e00d5 H2-W e-heading-base\">Definici\u00f3n estrat\u00e9gica de una plataforma social multi-entidad con IA aplicada y visi\u00f3n de producto<\/h1>\n\t\t\t\t\t<p class=\"Body1 e-paragraph-base\" data-interaction-id=\"83286bb\">Este proyecto consisti\u00f3 en la definici\u00f3n y aterrizaje funcional de una plataforma digital utilizada por m\u00faltiples entidades sociales para gestionar procesos de acompa\u00f1amiento, orientaci\u00f3n, formaci\u00f3n, intermediaci\u00f3n laboral y seguimiento de personas en situaci\u00f3n de vulnerabilidad. El trabajo combin\u00f3 investigaci\u00f3n con usuarios reales, an\u00e1lisis funcional, UX estrat\u00e9gica y exploraci\u00f3n de oportunidades de IA aplicada para reducir carga administrativa, mejorar la trazabilidad, elevar la calidad del dato y convertir un ecosistema complejo en una propuesta de producto clara, escalable y preparada para desarrollo incremental.<\/p>\n\t\t\t\t<div class=\"elementor-element elementor-element-ffb8149 elementor-widget elementor-widget-html\" data-id=\"ffb8149\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div id=\"hero-end\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"e-50e51e3-2348336 Enphasis1 e-paragraph-base\" data-interaction-id=\"50e51e3\"><strong>UX Discovery \u00b7 IA aplicada \u00b7 Producto Digital \u00b7 Definici\u00f3n funcional \u00b7 User Research<\/strong><\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b5d2794 e-flex e-con-boxed e-con e-parent\" data-id=\"b5d2794\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<h2 data-interaction-id=\"e5ee11e\" class=\"H2 e-e5ee11e-466a913 e-heading-base\">El problema<\/h2>\n\t\t\t\t\t<p class=\"Enphasis2 e-paragraph-base\" data-interaction-id=\"09dcd9a\">El reto de ordenar un ecosistema social complejo, con m\u00faltiples perfiles y procesos, para convertirlo en una plataforma  eficiente, auditable y centrada en las personas.<\/p>\n\t\t\t\t\t<p class=\"e-cd51d6d-4ffbb3d Body2 e-paragraph-base\" data-interaction-id=\"cd51d6d\">El proyecto parte de una plataforma utilizada para gestionar procesos de acompa\u00f1amiento, orientaci\u00f3n, formaci\u00f3n, intermediaci\u00f3n laboral y seguimiento de personas en situaci\u00f3n de vulnerabilidad. El problema no era solo redise\u00f1ar una herramienta, sino comprender c\u00f3mo trabajan perfiles muy distintos, detectar fricciones reales en su d\u00eda a d\u00eda y transformar procesos fragmentados en una soluci\u00f3n m\u00e1s clara, usable y preparada para incorporar automatizaci\u00f3n, anal\u00edtica e inteligencia artificial con sentido operativo. Los entregables identificaban como puntos cr\u00edticos la alta carga administrativa, la falta de trazabilidad en seguimientos, la necesidad de automatizar tareas repetitivas y mejorar la calidad del dato.<\/p>\n\t\t<div class=\"elementor-element elementor-element-1f73964 e-con-full e-flex e-con e-child\" data-id=\"1f73964\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-9648f77 e-con-full e-flex e-con e-child\" data-id=\"9648f77\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-svg-base\" data-interaction-id=\"b87f4f6\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" fill=\"currentColor\" id=\"Capa_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 74 74\" style=\"enable-background:new 0 0 74 74; width: 100%; height: 100%; overflow: unset;\" xml:space=\"preserve\"> <style type=\"text\/css\"> .st0{fill:#F0E6D9;} .st1{fill:#A07C6B;} <\/style> <path class=\"st0\" d=\"M37,0L37,0c20.4,0,37,16.6,37,37l0,0c0,20.4-16.6,37-37,37l0,0C16.6,74,0,57.4,0,37l0,0C0,16.6,16.6,0,37,0z\"><\/path> <path class=\"st1\" d=\"M50.6,36.4c-0.5-0.7-1.2-1.1-2.2-1.3v-0.8c0-2,0-3-0.4-3.9c-0.4-0.8-1-1.4-1.8-1.8c-0.9-0.4-1.9-0.4-3.9-0.4 h-7.1l-2.2-2.7c-0.7-0.8-1.6-1.3-2.7-1.3h-0.7c-2,0-3,0-3.9,0.4c-1.1,0.5-2,1.4-2.5,2.5c-0.4,0.9-0.4,1.9-0.4,3.9v15.3c0,0,0,0,0,0 c-0.1,0.7,0.1,1.3,0.5,1.9c1,1.5,2.9,1.5,6.8,1.5h10.7c2.8,0,4.2,0,5.4-0.8c1.2-0.8,1.7-2.1,2.8-4.7l0.4-1 C50.9,39.7,51.6,37.9,50.6,36.4z M24.4,31.1c0-1.8,0-2.7,0.3-3.3c0.3-0.8,0.9-1.4,1.7-1.7c0.6-0.3,1.5-0.3,3.3-0.3h0.7 c0.6,0,1.1,0.3,1.5,0.7l1.4,1.8h-3c-0.4,0-0.8,0.3-0.8,0.8s0.3,0.8,0.8,0.8h4.6c0,0,0,0,0,0h7.4c1.7,0,2.6,0,3.2,0.3 c0.5,0.2,0.9,0.6,1.1,1.1c0.3,0.6,0.3,1.4,0.3,3.2V35c-0.9,0-1.9-0.1-3.1-0.1H33.1c-2.8,0-4.2,0-5.4,0.8c-1.2,0.8-1.7,2.1-2.8,4.7 l-0.4,1l0,0c0,0.1-0.1,0.2-0.1,0.2V31.1z M48.1,42.7l-0.4,1c-0.9,2.3-1.4,3.4-2.2,4c-0.8,0.6-2.1,0.6-4.6,0.6H30.2 c-3.2,0-5,0-5.6-0.8c-0.6-0.8,0.1-2.5,1.3-5.4c0,0,0,0,0,0l0.4-1c0.9-2.3,1.4-3.4,2.2-4c0.8-0.6,2.1-0.6,4.6-0.6h10.7 c3.2,0,5,0,5.6,0.8C49.9,38.1,49.3,39.7,48.1,42.7z\"><\/path> <\/svg><\/div>\t\t\t\t\t<h2 data-interaction-id=\"2d89378\" class=\"H3 e-heading-base\">Carga administrativa en procesos sensibles<\/h2>\n\t\t\t\t\t<p class=\"Body2 e-paragraph-base\" data-interaction-id=\"813b85f\">Los equipos que acompa\u00f1an a personas en situaci\u00f3n de vulnerabilidad gestionan informaci\u00f3n compleja, seguimientos, documentaci\u00f3n, itinerarios y coordinaci\u00f3n con distintos actores. El reto estaba en reducir tareas manuales y repetitivas sin perder calidad en la intervenci\u00f3n, permitiendo que la plataforma ayudara a ordenar el trabajo en lugar de convertirse en una carga adicional.<\/p>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3981375 e-con-full e-flex e-con e-child\" data-id=\"3981375\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-svg-base\" data-interaction-id=\"1fc12ff\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" fill=\"currentColor\" id=\"Capa_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 74 74\" style=\"enable-background:new 0 0 74 74; width: 100%; height: 100%; overflow: unset;\" xml:space=\"preserve\"> <style type=\"text\/css\"> .st0{fill:#F0E6D9;} .st1{fill:#A07C6B;} <\/style> <path class=\"st0\" d=\"M37,0L37,0c20.4,0,37,16.6,37,37l0,0c0,20.4-16.6,37-37,37l0,0C16.6,74,0,57.4,0,37l0,0C0,16.6,16.6,0,37,0z\"><\/path> <path class=\"st1\" d=\"M50.2,40.5c-0.9-0.9-2.2-0.9-4.5-0.9s-3.6,0-4.5,0.9c-0.8,0.8-0.9,1.9-0.9,3.8H35c-0.3-0.9-1.1-1.7-2.3-2.9 c-1.2-1.2-2-2-2.9-2.3v-5.3c1.9,0,3-0.1,3.8-0.9c0.9-0.9,0.9-2.2,0.9-4.5s0-3.6-0.9-4.5c-0.9-0.9-2.2-0.9-4.5-0.9s-3.6,0-4.5,0.9 c-0.9,0.9-0.9,2.2-0.9,4.5s0,3.6,0.9,4.5c0.8,0.8,1.9,0.9,3.8,0.9V39c-0.9,0.3-1.7,1.1-2.9,2.3l0,0c-1.6,1.6-2.4,2.4-2.4,3.7 s0.9,2.1,2.4,3.7c1.6,1.6,2.4,2.4,3.7,2.4s2.1-0.9,3.7-2.4c1.2-1.2,2-2,2.3-2.9h5.3c0,1.9,0.1,3,0.9,3.8c0.9,0.9,2.2,0.9,4.5,0.9 s3.6,0,4.5-0.9c0.9-0.9,0.9-2.2,0.9-4.5S51.1,41.4,50.2,40.5z M25.1,28.3c0-2.1,0-3,0.5-3.5c0.4-0.4,1.4-0.5,3.5-0.5s3,0,3.5,0.5 c0.4,0.4,0.5,1.4,0.5,3.5s0,3-0.5,3.5s-1.4,0.5-3.5,0.5s-3,0-3.5-0.5C25.1,31.3,25.1,30.4,25.1,28.3z M31.6,47.6c-1.4,1.4-2,2-2.6,2 c-0.6,0-1.2-0.6-2.6-2c-1.4-1.4-2-2-2-2.6s0.6-1.2,2-2.6l-0.5-0.5l0.5,0.5c1.4-1.4,2-2,2.6-2c0.6,0,1.2,0.6,2.6,2c1.4,1.4,2,2,2,2.6 S33,46.2,31.6,47.6z M49.1,48.5c-0.4,0.4-1.4,0.5-3.5,0.5c-2.1,0-3,0-3.5-0.5c-0.4-0.4-0.5-1.4-0.5-3.5c0-2.1,0-3,0.5-3.5 s1.4-0.5,3.5-0.5c2.1,0,3,0,3.5,0.5c0.4,0.4,0.5,1.4,0.5,3.5C49.6,47.1,49.6,48,49.1,48.5z\"><\/path> <\/svg><\/div>\t\t\t\t\t<h2 data-interaction-id=\"fac7c55\" class=\"H3 e-heading-base\">Falta de trazabilidad y visi\u00f3n integrada<\/h2>\n\t\t\t\t\t<p class=\"Body2 e-paragraph-base\" data-interaction-id=\"18c4b77\">Los procesos de orientaci\u00f3n, formaci\u00f3n, intermediaci\u00f3n y seguimiento generaban informaci\u00f3n relevante, pero no siempre f\u00e1cil de consultar, relacionar o explotar. El reto era construir una visi\u00f3n m\u00e1s integrada del recorrido de cada persona, mejorando la trazabilidad de acciones, decisiones y resultados para facilitar una gesti\u00f3n m\u00e1s coherente y basada en datos.<\/p>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3275712 e-con-full e-flex e-con e-child\" data-id=\"3275712\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-svg-base\" data-interaction-id=\"a4a451f\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" fill=\"currentColor\" id=\"Capa_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 74 74\" style=\"enable-background:new 0 0 74 74; width: 100%; height: 100%; overflow: unset;\" xml:space=\"preserve\"> <style type=\"text\/css\"> .st0{fill:#F0E6D9;} .st1{fill:#A07C6B;} <\/style> <path class=\"st0\" d=\"M37,0L37,0c20.4,0,37,16.6,37,37l0,0c0,20.4-16.6,37-37,37l0,0C16.6,74,0,57.4,0,37l0,0C0,16.6,16.6,0,37,0z\"><\/path> <path class=\"st1\" d=\"M51.1,37c0-7.8-6.3-14.1-14.1-14.1S22.9,29.2,22.9,37c0,4.5,2.2,8.6,5.5,11.2c0.1,0.1,0.2,0.2,0.3,0.2 c2.3,1.7,5.2,2.7,8.3,2.7c3.1,0,6-1,8.3-2.7c0.1,0,0.2-0.1,0.3-0.2C48.9,45.6,51.1,41.5,51.1,37z M29.8,47.3 c0.2-3.8,3.4-6.9,7.2-6.9c3.9,0,7,3,7.2,6.9c-2,1.4-4.5,2.3-7.2,2.3C34.3,49.6,31.8,48.7,29.8,47.3z M37,38.9 c-2.2,0-3.9-1.8-3.9-3.9s1.8-3.9,3.9-3.9c2.2,0,3.9,1.8,3.9,3.9S39.2,38.9,37,38.9z M45.6,46.2c-0.5-3.1-2.7-5.6-5.6-6.7 c1.4-1,2.4-2.6,2.4-4.5c0-3-2.4-5.4-5.4-5.4c-3,0-5.4,2.4-5.4,5.4c0,1.9,0.9,3.5,2.4,4.5c-2.9,1.1-5,3.6-5.6,6.7 c-2.4-2.3-4-5.5-4-9.2c0-6.9,5.6-12.6,12.6-12.6S49.6,30.1,49.6,37C49.6,40.6,48,43.9,45.6,46.2z\"><\/path> <\/svg><\/div>\t\t\t\t\t<h2 data-interaction-id=\"ecda4ef\" class=\"H3 e-heading-base\">Diversidad de usuarios, roles y necesidades<\/h2>\n\t\t\t\t\t<p class=\"Body2 e-paragraph-base\" data-interaction-id=\"4abcf7e\">La soluci\u00f3n deb\u00eda responder a perfiles muy distintos: t\u00e9cnicos de entidades sociales, coordinadores, oficinas t\u00e9cnicas, personal institucional y futuros usuarios con mayor autonom\u00eda dentro del sistema. Cada rol ten\u00eda objetivos, capacidades digitales y necesidades operativas diferentes, por lo que el reto consist\u00eda en dise\u00f1ar una experiencia flexible sin fragmentar el producto ni hacerlo m\u00e1s dif\u00edcil de mantener.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f872c5d e-flex e-con-boxed e-con e-parent\" data-id=\"f872c5d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<h2 data-interaction-id=\"3f9cab9\" class=\"H2 e-3f9cab9-e6b044e e-heading-base\">La soluci\u00f3n<\/h2>\n\t\t<div class=\"elementor-element elementor-element-dfe8ecc e-con-full e-flex e-con e-child\" data-id=\"dfe8ecc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e11fec2 e-con-full e-flex e-con e-child\" data-id=\"e11fec2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<h2 data-interaction-id=\"38970b9\" class=\"H3 e-heading-base\">Dise\u00f1o de plataforma multi-entidad<\/h2>\n\t\t\t\t\t<p class=\"Body2 e-8d949df-43a25f5 e-paragraph-base\" data-interaction-id=\"8d949df\">La plataforma se dise\u00f1\u00f3 para centralizar la gesti\u00f3n de participantes, entidades, empresas, ofertas, formaciones, itinerarios y seguimientos dentro de un mismo ecosistema funcional. El objetivo era reducir la fragmentaci\u00f3n de herramientas y ofrecer una experiencia m\u00e1s coherente para perfiles con responsabilidades distintas, permitiendo que cada usuario pudiera acceder a las tareas, datos y procesos relevantes seg\u00fan su rol.<\/p>\n\t\t\t\t\t<h2 data-interaction-id=\"9eae461\" class=\"H3 e-heading-base\">UX y definici\u00f3n funcional<\/h2>\n\t\t\t\t\t<p class=\"Body2 e-fe74cc7-2f50d5b e-paragraph-base\" data-interaction-id=\"fe74cc7\">La soluci\u00f3n se aterriz\u00f3 a trav\u00e9s de journeys, wireframes de baja fidelidad, mapas de historias de usuario y definici\u00f3n de funcionalidades clave. El foco estaba en transformar necesidades detectadas en research en flujos comprensibles, priorizados y accionables, facilitando una experiencia m\u00e1s \u00e1gil para tareas recurrentes como registrar informaci\u00f3n, consultar itinerarios, gestionar seguimientos o coordinar acciones entre perfiles.<\/p>\n\t\t\t\t\t<h2 data-interaction-id=\"b117fac\" class=\"H3 e-heading-base\">IA aplicada a procesos de acompa\u00f1amiento<\/h2>\n\t\t\t\t\t<p class=\"Body2 e-57b6dcb-e380a7d e-paragraph-base\" data-interaction-id=\"57b6dcb\">La propuesta incorporaba oportunidades de inteligencia artificial orientadas a reducir tareas repetitivas, mejorar la calidad del dato y apoyar la toma de decisiones en procesos de orientaci\u00f3n e intermediaci\u00f3n laboral. Entre los casos de uso se exploraban asistentes conversacionales, generaci\u00f3n de contenidos, an\u00e1lisis avanzado, recomendaci\u00f3n y apoyo al matching entre perfiles, necesidades y oportunidades, siempre como soporte al trabajo profesional.<\/p>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b9cd191 e-con-full e-flex e-con e-child\" data-id=\"b9cd191\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" class=\"e-image-base \" data-interaction-id=\"b6cc438\" id=\"1181\" src=\"https:\/\/macarenatorralba.es\/wp-content\/uploads\/2026\/05\/Group-196.png\" width=\"1558\" height=\"1174\" srcset=\"https:\/\/macarenatorralba.es\/wp-content\/uploads\/2026\/05\/Group-196.png 1558w, https:\/\/macarenatorralba.es\/wp-content\/uploads\/2026\/05\/Group-196-300x226.png 300w, https:\/\/macarenatorralba.es\/wp-content\/uploads\/2026\/05\/Group-196-1024x772.png 1024w, https:\/\/macarenatorralba.es\/wp-content\/uploads\/2026\/05\/Group-196-768x579.png 768w, https:\/\/macarenatorralba.es\/wp-content\/uploads\/2026\/05\/Group-196-1536x1157.png 1536w, https:\/\/macarenatorralba.es\/wp-content\/uploads\/2026\/05\/Group-196-16x12.png 16w\" alt=\"Captura de una plataforma social multi-entidad para seguimiento, acompa\u00f1amiento y gesti\u00f3n de procesos de inserci\u00f3n.\"\/>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-275b451 e-flex e-con-boxed e-con e-parent\" data-id=\"275b451\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-425284a e-con-full e-flex e-con e-child\" data-id=\"425284a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-34a415c e-con-full e-flex e-con e-child\" data-id=\"34a415c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-svg-base\" data-interaction-id=\"87795a1\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" fill=\"currentColor\" id=\"Capa_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 74 74\" style=\"enable-background:new 0 0 74 74; 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El reto estaba en comprender c\u00f3mo se articulaba el ecosistema completo \u2014desde la atenci\u00f3n directa hasta la coordinaci\u00f3n y supervisi\u00f3n\u2014 para detectar dependencias, puntos de fricci\u00f3n y oportunidades de mejora sin simplificar en exceso una realidad operativa muy amplia.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ec38913 e-con-full e-flex e-con e-child\" data-id=\"ec38913\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-svg-base\" data-interaction-id=\"8c7b270\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" fill=\"currentColor\" id=\"Capa_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 74 74\" style=\"enable-background:new 0 0 74 74; width: 100%; height: 100%; overflow: unset;\" xml:space=\"preserve\"> <style type=\"text\/css\"> .st1{fill:#4E9288;} .st3{fill:#FFFFFF;} <\/style> <rect y=\"0\" class=\"st1\" width=\"74\" height=\"74\"><\/rect> <g> <path class=\"st3\" d=\"M50.8,34.9c-0.5-1.9-2.1-3.5-5.2-6.5c-3.1-3.1-4.6-4.6-6.5-5.2c-1.4-0.4-2.8-0.4-4.2,0 c-1.9,0.5-3.5,2.1-6.5,5.2l0.5,0.5l-0.5-0.5c-3.1,3.1-4.6,4.6-5.2,6.5c-0.4,1.4-0.4,2.8,0,4.2c0.5,1.9,2.1,3.5,5.2,6.5 c3.1,3.1,4.6,4.6,6.5,5.2c0.7,0.2,1.4,0.3,2.1,0.3c0.7,0,1.4-0.1,2.1-0.3c1.9-0.5,3.5-2.1,6.5-5.2s4.6-4.6,5.2-6.5 C51.2,37.7,51.2,36.3,50.8,34.9z M49.4,38.7c-0.4,1.6-1.9,3-4.8,5.9s-4.3,4.3-5.9,4.8c-1.1,0.3-2.3,0.3-3.4,0 c-1.6-0.4-3-1.9-5.9-4.8c-2.9-2.9-4.3-4.3-4.8-5.9c-0.3-1.1-0.3-2.3,0-3.4c0.4-1.6,1.9-3,4.8-5.9l0,0c2.9-2.9,4.3-4.3,5.9-4.8 c0.6-0.2,1.1-0.2,1.7-0.2s1.1,0.1,1.7,0.2c1.6,0.4,3,1.9,5.9,4.8c2.9,2.9,4.3,4.3,4.8,5.9C49.7,36.4,49.7,37.6,49.4,38.7z\"><\/path> <path class=\"st3\" d=\"M37,37.8c0.4,0,0.8-0.3,0.8-0.8v-5.3c0-0.4-0.3-0.8-0.8-0.8s-0.8,0.3-0.8,0.8V37C36.2,37.4,36.6,37.8,37,37.8z \"><\/path> <path class=\"st3\" d=\"M37,40.9c-0.6,0-1.1,0.5-1.1,1.1s0.5,1.1,1.1,1.1c0.6,0,1.1-0.5,1.1-1.1S37.6,40.9,37,40.9z\"><\/path> <\/g> <\/svg><\/div>\t\t<div class=\"elementor-element elementor-element-34733cc e-con-full e-flex e-con e-child\" data-id=\"34733cc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<h2 data-interaction-id=\"749cb15\" class=\"H3 e-749cb15-8f7e6d4 e-heading-base\">Fricciones operativas<\/h2>\n\t\t\t\t\t<p class=\"Body2 e-paragraph-base\" data-interaction-id=\"0225d64\">Uno de los principales focos fue identificar las tareas que generaban mayor carga en el d\u00eda a d\u00eda: registros manuales, duplicidades, dificultad para consultar informaci\u00f3n, procesos poco \u00e1giles y falta de trazabilidad en seguimientos o decisiones clave. El an\u00e1lisis permiti\u00f3 entender qu\u00e9 problemas afectaban realmente a la eficiencia de los equipos y c\u00f3mo una nueva soluci\u00f3n pod\u00eda reducir esfuerzo administrativo sin perder calidad en el acompa\u00f1amiento.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f110657 e-con-full e-flex e-con e-child\" data-id=\"f110657\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-svg-base\" data-interaction-id=\"33a0f40\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" fill=\"currentColor\" id=\"Capa_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 74 74\" style=\"enable-background:new 0 0 74 74; width: 100%; height: 100%; overflow: unset;\" xml:space=\"preserve\"> <style type=\"text\/css\"> .st2{fill:#4E9288;} .st3{fill:#FFFFFF;} <\/style> <rect y=\"0\" class=\"st2\" width=\"74\" height=\"74\"><\/rect> <g> <path class=\"st3\" d=\"M45.1,37.1L42,35.9c-1.8-0.7-3.2-2.1-3.9-3.9l-1.2-3.1c-0.3-0.8-1.1-1.3-1.9-1.3s-1.6,0.5-1.9,1.3L31.9,32 c-0.7,1.8-2.1,3.2-3.9,3.9l-3.1,1.2c-0.8,0.3-1.3,1.1-1.3,1.9s0.5,1.6,1.3,1.9l3.1,1.2c1.8,0.7,3.2,2.1,3.9,3.9l1.2,3.1 c0.3,0.8,1.1,1.3,1.9,1.3s1.6-0.5,1.9-1.3l1.2-3.1c0.7-1.8,2.1-3.2,3.9-3.9l3.1-1.2c0.8-0.3,1.3-1.1,1.3-1.9 C46.4,38.2,45.9,37.4,45.1,37.1z M44.6,39.5l-3.1,1.2c-2.2,0.9-3.9,2.6-4.8,4.8l-1.2,3.1c-0.1,0.3-0.4,0.3-0.5,0.3s-0.4,0-0.5-0.3 l-1.2-3.1c-0.9-2.2-2.6-3.9-4.8-4.8l-3.1-1.2c-0.3-0.1-0.3-0.4-0.3-0.5c0-0.1,0-0.4,0.3-0.5l3.1-1.2c2.2-0.9,3.9-2.6,4.8-4.8 l1.2-3.1v0c0.1-0.3,0.4-0.3,0.5-0.3s0.4,0,0.5,0.3l1.2,3.1c0.9,2.2,2.6,3.9,4.8,4.8l3.1,1.2c0.3,0.1,0.3,0.4,0.3,0.5 C44.9,39.1,44.9,39.4,44.6,39.5z\"><\/path> <path class=\"st3\" d=\"M49.6,27.2l-1.2-0.5c-0.6-0.2-1-0.7-1.2-1.2l-0.5-1.2c-0.2-0.5-0.6-0.8-1.1-0.8c-0.5,0-1,0.3-1.1,0.8l-0.5,1.2 c-0.2,0.6-0.7,1-1.2,1.2l-1.2,0.5c-0.5,0.2-0.8,0.6-0.8,1.1s0.3,1,0.8,1.1l1.2,0.5c0.6,0.2,1,0.7,1.2,1.2l0.5,1.2 c0.2,0.5,0.6,0.8,1.1,0.8c0.5,0,1-0.3,1.1-0.8l0.5-1.2c0.2-0.6,0.7-1,1.2-1.2l1.2-0.5c0.5-0.2,0.8-0.6,0.8-1.1S50.1,27.4,49.6,27.2 z M47.9,28.5c-0.9,0.4-1.7,1.1-2.1,2.1l-0.2,0.5l-0.2-0.5c-0.4-0.9-1.1-1.7-2.1-2.1l-0.5-0.2l0.5-0.2c0.9-0.4,1.7-1.1,2.1-2.1 l0.2-0.5l0.2,0.5c0.4,0.9,1.1,1.7,2.1,2.1l0.5,0.2L47.9,28.5z\"><\/path> <\/g> <\/svg><\/div>\t\t<div class=\"elementor-element elementor-element-7dedf47 e-con-full e-flex e-con e-child\" data-id=\"7dedf47\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<h2 data-interaction-id=\"be24a11\" class=\"H3 e-be24a11-ee7449a e-heading-base\">IA aplicada con criterio<\/h2>\n\t\t\t\t\t<p class=\"Body2 e-paragraph-base\" data-interaction-id=\"4047e1f\">La exploraci\u00f3n de inteligencia artificial se abord\u00f3 desde una perspectiva pr\u00e1ctica, vinculando cada posible caso de uso a necesidades reales del sistema y no a una incorporaci\u00f3n tecnol\u00f3gica gen\u00e9rica. Se analizaron oportunidades relacionadas con automatizaci\u00f3n, asistentes conversacionales, recomendaci\u00f3n, an\u00e1lisis de datos, generaci\u00f3n de contenidos y apoyo a la toma de decisiones, siempre entendiendo la IA como soporte al criterio profesional y no como sustituci\u00f3n del trabajo humano.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-843bb9a e-con-full e-flex e-con e-child\" data-id=\"843bb9a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-svg-base\" data-interaction-id=\"b2dcb59\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" fill=\"currentColor\" id=\"Capa_1\" x=\"0px\" y=\"0px\" viewBox=\"0 0 74 74\" style=\"enable-background:new 0 0 74 74; width: 100%; height: 100%; overflow: unset;\" xml:space=\"preserve\"> <style type=\"text\/css\"> .st2{fill:#4E9288;} .st3{fill:#FFFFFF;} <\/style> <rect y=\"0\" class=\"st2\" width=\"74\" height=\"74\"><\/rect> <path class=\"st3\" d=\"M51.1,37c0-7.8-6.3-14.1-14.1-14.1S22.9,29.2,22.9,37c0,4.5,2.2,8.6,5.5,11.2c0.1,0.1,0.2,0.2,0.3,0.2 c2.3,1.7,5.2,2.7,8.3,2.7c3.1,0,6-1,8.3-2.7c0.1,0,0.2-0.1,0.3-0.2C48.9,45.6,51.1,41.5,51.1,37z M29.8,47.3 c0.2-3.8,3.4-6.9,7.2-6.9c3.9,0,7,3,7.2,6.9c-2,1.4-4.5,2.3-7.2,2.3C34.3,49.6,31.8,48.7,29.8,47.3z M37,38.9 c-2.2,0-3.9-1.8-3.9-3.9s1.8-3.9,3.9-3.9c2.2,0,3.9,1.8,3.9,3.9S39.2,38.9,37,38.9z M45.6,46.2c-0.5-3.1-2.7-5.6-5.6-6.7 c1.4-1,2.4-2.6,2.4-4.5c0-3-2.4-5.4-5.4-5.4c-3,0-5.4,2.4-5.4,5.4c0,1.9,0.9,3.5,2.4,4.5c-2.9,1.1-5,3.6-5.6,6.7 c-2.4-2.3-4-5.5-4-9.2c0-6.9,5.6-12.6,12.6-12.6S49.6,30.1,49.6,37C49.6,40.6,48,43.9,45.6,46.2z\"><\/path> <\/svg><\/div>\t\t<div class=\"elementor-element elementor-element-c11eaf2 e-con-full e-flex e-con e-child\" data-id=\"c11eaf2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<h2 data-interaction-id=\"f26a523\" class=\"H3 e-f26a523-aec5df0 e-heading-base\">Direcci\u00f3n de producto<\/h2>\n\t\t\t\t\t<p class=\"Body2 e-paragraph-base\" data-interaction-id=\"d0066f3\">El trabajo permiti\u00f3 transformar un contexto amplio y poco estructurado en una direcci\u00f3n de producto m\u00e1s clara, priorizada y accionable. A partir de la investigaci\u00f3n, el an\u00e1lisis funcional y la identificaci\u00f3n de oportunidades, se defini\u00f3 una base para orientar la evoluci\u00f3n de la plataforma por fases, conectando necesidades de usuario, objetivos de negocio, viabilidad t\u00e9cnica y potencial de innovaci\u00f3n en una hoja de ruta preparada para desarrollo incremental.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-54f1df6 e-flex e-con-boxed e-con e-parent\" data-id=\"54f1df6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<h2 data-interaction-id=\"172b166\" class=\"H2 e-172b166-43c994e e-heading-base\">Mi rol<\/h2>\n\t\t<div class=\"elementor-element elementor-element-e47f404 e-con-full e-flex e-con e-child\" data-id=\"e47f404\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-19006b5 e-con-full e-flex e-con e-child\" data-id=\"19006b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<h2 data-interaction-id=\"bc7f129\" class=\"H3 e-heading-base\">Research estrat\u00e9gico, aterrizaje funcional e IA aplicada a producto social<\/h2>\n\t\t\t\t\t<p class=\"e-paragraph-base\" data-interaction-id=\"79fe016\">Mi participaci\u00f3n se centr\u00f3 en ordenar un ecosistema funcional muy amplio a partir de investigaci\u00f3n con usuarios reales, an\u00e1lisis de procesos y definici\u00f3n UX estrat\u00e9gica. Trabaj\u00e9 en la preparaci\u00f3n y an\u00e1lisis de talleres, entrevistas y cuestionarios, la identificaci\u00f3n de fricciones operativas, la construcci\u00f3n de journeys y la traducci\u00f3n de necesidades de usuario en requerimientos accionables. Tambi\u00e9n particip\u00e9 en el aterrizaje de oportunidades de IA aplicada, ayudando a valorar qu\u00e9 casos de uso ten\u00edan sentido desde el punto de vista funcional, operativo y \u00e9tico dentro de una plataforma social compleja.<\/p>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-52e37af e-con-full e-flex e-con e-child\" data-id=\"52e37af\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e8d7e0a e-con-full e-flex e-con e-child\" data-id=\"e8d7e0a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<h2 data-interaction-id=\"997d69f\" class=\"Enphasis2 e-heading-base\">Resultados<\/h2>\n\t\t\t\t\t<p class=\"e-paragraph-base\" data-interaction-id=\"bcef002\">El trabajo permiti\u00f3 transformar un contexto amplio, fragmentado y con m\u00faltiples perfiles en una propuesta de producto m\u00e1s clara, priorizada y preparada para desarrollo incremental. La investigaci\u00f3n ayud\u00f3 a detectar problemas cr\u00edticos como carga administrativa, duplicidades, falta de trazabilidad, dificultad para consultar informaci\u00f3n y necesidades de automatizaci\u00f3n, mientras que el an\u00e1lisis funcional permiti\u00f3 convertir esos hallazgos en flujos, historias de usuario, wireframes de baja fidelidad y una hoja de ruta de evoluci\u00f3n. Adem\u00e1s, la exploraci\u00f3n de IA permiti\u00f3 identificar oportunidades de valor real vinculadas a automatizaci\u00f3n, asistencia conversacional, recomendaci\u00f3n, an\u00e1lisis avanzado y mejora de la calidad del dato, evitando plantear la tecnolog\u00eda como una capa gen\u00e9rica sin conexi\u00f3n con la operativa diaria.<\/p>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ffcdf85 e-con-full e-flex e-con e-child\" data-id=\"ffcdf85\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<h2 data-interaction-id=\"1348885\" class=\"Enphasis2 e-heading-base\">Aprendizaje<\/h2>\n\t\t\t\t\t<p class=\"e-paragraph-base\" data-interaction-id=\"55c27ca\">Este proyecto me permiti\u00f3 profundizar en c\u00f3mo abordar fases tempranas de definici\u00f3n de producto en entornos sociales de gran complejidad, donde conviven necesidades institucionales, procesos operativos, perfiles profesionales diversos y personas en situaci\u00f3n de vulnerabilidad. Uno de los principales aprendizajes fue la importancia de dise\u00f1ar desde la realidad del trabajo diario, no solo desde los objetivos estrat\u00e9gicos del cliente: entender qu\u00e9 tareas consumen tiempo, qu\u00e9 informaci\u00f3n se pierde, d\u00f3nde aparecen duplicidades y qu\u00e9 decisiones necesitan m\u00e1s soporte. Tambi\u00e9n reforz\u00f3 mi criterio para aterrizar IA aplicada de forma responsable, vinculando cada oportunidad tecnol\u00f3gica a un problema concreto, una necesidad validada y una mejora tangible para usuarios y organizaci\u00f3n.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-976881e elementor-widget elementor-widget-html\" data-id=\"976881e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!-- NAVEGACI\u00d3N PROYECTO ANTERIOR \/ SIGUIENTE -->\n<div class=\"mt-project-detail-nav is-loading\" id=\"mtProjectDetailNav\" aria-label=\"Navegaci\u00f3n entre proyectos\">\n  <a class=\"mt-project-detail-link mt-project-detail-prev\" id=\"mtProjectPrev\" href=\"#\">\n    <span class=\"mt-project-detail-arrow mt-project-detail-arrow-left\"><\/span>\n    <span class=\"mt-project-detail-title\">Proyecto anterior<\/span>\n  <\/a>\n\n  <a class=\"mt-project-detail-link mt-project-detail-next\" id=\"mtProjectNext\" href=\"#\">\n    <span class=\"mt-project-detail-title\">Proyecto siguiente<\/span>\n    <span class=\"mt-project-detail-arrow mt-project-detail-arrow-right\"><\/span>\n  <\/a>\n<\/div>\n\n<style>\n\/* ===== NAVEGACI\u00d3N DETALLE PROYECTO ===== *\/\n\n.mt-project-detail-nav {\n  width: 100% !important;\n  display: flex !important;\n  justify-content: space-between !important;\n  align-items: center !important;\n  gap: 32px !important;\n  margin: 0 !important;\n  padding: 0 !important;\n}\n\n.mt-project-detail-link {\n  display: inline-flex !important;\n  align-items: center !important;\n  gap: 12px !important;\n  font-family: \"Poppins\", sans-serif !important;\n  font-size: 15px !important;\n  font-weight: 500 !important;\n  line-height: 1.35 !important;\n  color: #4E9288 !important;\n  text-decoration: none !important;\n  transition: color 0.25s ease, transform 0.25s ease !important;\n}\n\n.mt-project-detail-link:hover {\n  color: 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=== \"\/en\";\n  }\n\n  function isMobileViewport() {\n    return window.innerWidth <= 767;\n  }\n\n  function getPrevFallbackText() {\n    return isEnglish() ? \"Previous project\" : \"Proyecto anterior\";\n  }\n\n  function getNextFallbackText() {\n    return isEnglish() ? \"Next project\" : \"Proyecto siguiente\";\n  }\n\n  function getPrevMobileText() {\n    return isEnglish() ? \"Previous\" : \"Anterior\";\n  }\n\n  function getNextMobileText() {\n    return isEnglish() ? \"Next\" : \"Siguiente\";\n  }\n\n  function cleanText(value) {\n    const div = document.createElement(\"div\");\n    div.innerHTML = value || \"\";\n\n    return (div.textContent || div.innerText || \"\")\n      .replace(\/\\s+\/g, \" \")\n      .trim();\n  }\n\n  function normalizeSlugFromPath(pathname) {\n    let path = pathname || window.location.pathname || \"\";\n\n    path = path\n      .replace(\/^\\\/es\\\/\/, \"\/\")\n      .replace(\/^\\\/en\\\/\/, \"\/\")\n      .replace(\/^\\\/+|\\\/+$\/g, 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CATEGORY_SLUG);\n    }\n\n    return categories[0].id;\n  }\n\n  async function fetchProjectPosts(categoryId) {\n    const url =\n      \"\/wp-json\/wp\/v2\/posts\" +\n      \"?categories=\" + encodeURIComponent(categoryId) +\n      \"&per_page=100\" +\n      \"&orderby=date\" +\n      \"&order=desc\" +\n      \"&_fields=link,slug,title,date\";\n\n    const response = await fetch(url);\n\n    if (!response.ok) {\n      throw new Error(\"No se pudieron cargar los proyectos\");\n    }\n\n    return await response.json();\n  }\n\n  function updateProjectNavLabels() {\n    const prevLink = document.getElementById(\"mtProjectPrev\");\n    const nextLink = document.getElementById(\"mtProjectNext\");\n\n    if (!prevLink || !nextLink) return;\n\n    const prevTitleEl = prevLink.querySelector(\".mt-project-detail-title\");\n    const nextTitleEl = nextLink.querySelector(\".mt-project-detail-title\");\n\n    if (!prevTitleEl || !nextTitleEl) return;\n\n    const prevFullTitle = prevLink.dataset.fullTitle || getPrevFallbackText();\n    const nextFullTitle = nextLink.dataset.fullTitle || getNextFallbackText();\n\n    prevTitleEl.textContent = isMobileViewport() ? getPrevMobileText() : prevFullTitle;\n    nextTitleEl.textContent = isMobileViewport() ? getNextMobileText() : nextFullTitle;\n\n    prevLink.setAttribute(\"aria-label\", getPrevFallbackText() + \": \" + prevFullTitle);\n    nextLink.setAttribute(\"aria-label\", getNextFallbackText() + \": \" + nextFullTitle);\n  }\n\n  function renderNav(posts) {\n    const nav = document.getElementById(\"mtProjectDetailNav\");\n    const prevLink = document.getElementById(\"mtProjectPrev\");\n    const nextLink = document.getElementById(\"mtProjectNext\");\n\n    if (!nav || !prevLink || !nextLink || !posts || posts.length < 2) {\n      if (nav) nav.classList.add(\"is-empty\");\n      return;\n    }\n\n    const currentSlug = normalizeSlugFromPath(window.location.pathname);\n\n    const currentIndex = posts.findIndex(function (post) {\n      return post.slug === currentSlug;\n    });\n\n    if (currentIndex === -1) {\n      nav.classList.add(\"is-empty\");\n      return;\n    }\n\n    \/*\n      Orden por fecha descendente:\n      posts[0] = m\u00e1s reciente.\n\n      Proyecto anterior = el anterior en la lista.\n      Si estamos en el primero, vuelve al \u00faltimo.\n\n      Proyecto siguiente = el siguiente en la lista.\n      Si estamos en el \u00faltimo, vuelve al primero.\n    *\/\n    const prevIndex = currentIndex === 0 ? posts.length - 1 : currentIndex - 1;\n    const nextIndex = currentIndex === posts.length - 1 ? 0 : currentIndex + 1;\n\n    const prevPost = posts[prevIndex];\n    const nextPost = posts[nextIndex];\n\n    const prevTitle = cleanText(prevPost.title && prevPost.title.rendered) || getPrevFallbackText();\n    const nextTitle = cleanText(nextPost.title && nextPost.title.rendered) || getNextFallbackText();\n\n    prevLink.href = localizeUrl(prevPost.link);\n    nextLink.href = localizeUrl(nextPost.link);\n\n    prevLink.dataset.fullTitle = prevTitle;\n    nextLink.dataset.fullTitle = nextTitle;\n\n    updateProjectNavLabels();\n\n    nav.classList.remove(\"is-loading\");\n  }\n\n  async function initProjectDetailNav() {\n    const nav = document.getElementById(\"mtProjectDetailNav\");\n\n    if (!nav) return;\n    if (nav.dataset.initialized === \"true\") return;\n\n    nav.dataset.initialized = \"true\";\n    nav.classList.add(\"is-loading\");\n\n    try {\n      const categoryId = await fetchCategoryId();\n      const posts = await fetchProjectPosts(categoryId);\n      renderNav(posts);\n    } catch (error) {\n      nav.classList.add(\"is-empty\");\n      console.warn(\"No se pudo inicializar la navegaci\u00f3n de proyectos:\", error);\n    }\n  }\n\n  if (document.readyState === \"loading\") {\n    document.addEventListener(\"DOMContentLoaded\", initProjectDetailNav);\n  } else {\n    initProjectDetailNav();\n  }\n\n  window.addEventListener(\"load\", initProjectDetailNav);\n\n  window.addEventListener(\"resize\", function () {\n    clearTimeout(resizeTimer);\n\n    resizeTimer = setTimeout(function () {\n      updateProjectNavLabels();\n    }, 150);\n  });\n})();\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3844b08 e-flex e-con-boxed e-con e-parent\" data-id=\"3844b08\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<h1 data-interaction-id=\"d31df4d\" class=\"H2-W e-heading-base\">Aterricemos la idea en una hoja de ruta clara<\/h1>\n\t\t\t\t\t<p class=\"Body1 e-paragraph-base\" data-interaction-id=\"92d8dde\">Podemos conversar sobre producto, UX, investigaci\u00f3n de usuarios, IA aplicada o soluciones digitales que necesiten ordenar procesos complejos y transformarlos en experiencias claras, \u00fatiles y preparadas para evolucionar.<\/p>\n\t\t<div class=\"elementor-element elementor-element-4819d94 e-con-full e-flex e-con e-child\" data-id=\"4819d94\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b187f00 elementor-widget elementor-widget-button\" data-id=\"b187f00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"mailto:emacarenatorralba@gmail.com\" id=\"contacto\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contacto<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c53bcea e-flex e-con-boxed e-con e-parent\" data-id=\"c53bcea\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7f9c277 e-con-full e-flex e-con e-child\" data-id=\"7f9c277\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-2fc9831 e-con-full e-flex e-con e-child\" data-id=\"2fc9831\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<h1 data-interaction-id=\"2f9edaf\" class=\"Enphasis1 e-heading-base\">Macarena Torralba<\/h1>\n\t\t\t\t\t<p class=\"Body1 e-paragraph-base\" data-interaction-id=\"3467205\">Product Innovacion \u00b7 UX Strategy \u00b7 IA &amp; Emerging Tech<\/p>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a20c02b e-con-full e-flex e-con e-child\" data-id=\"a20c02b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<p class=\"Body1 e-c4d6d0d-e386d23 e-paragraph-base\" data-interaction-id=\"c4d6d0d\"><a href=\"mailto:emacarenatorralba@gmail.com\" target=\"_self\" class=\"e-paragraph-link-base\">\n\t\tMail\n\t<\/a><\/p>\n\t\t\t\t\t<p class=\"Body1 e-paragraph-base\" data-interaction-id=\"7ac6ce3\"><a href=\"https:\/\/www.linkedin.com\/in\/macarenatorralbagarcia\/\" target=\"_blank\" class=\"e-paragraph-link-base\">\n\t\tLinkedin\n\t<\/a><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-22657c9 e-con-full e-flex e-con e-child\" data-id=\"22657c9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<h1 data-interaction-id=\"f4eb245\" class=\"e-f4eb245-fb69a77 Body1 e-heading-base\">Definiendo y aterrizando productos digitales complejos desde la intersecci\u00f3n entre experiencia, tecnolog\u00eda e innovaci\u00f3n.<\/h1>\n\t\t<div class=\"elementor-element elementor-element-12e8c5d e-con-full e-flex e-con e-child\" data-id=\"12e8c5d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c681915 elementor-widget elementor-widget-html\" data-id=\"c681915\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<header class=\"mt-header\" id=\"mtHeader\">\n  <div class=\"mt-header-inner\">\n    <a class=\"mt-brand\" href=\"\/es\/\">\n      <span class=\"mt-brand-name\">Macarena Torralba<\/span>\n      <span class=\"mt-brand-role\">Product Innovation \u00b7 UX Strategy \u00b7 IA & Emerging Tech<\/span>\n    <\/a>\n\n    <button class=\"mt-burger\" id=\"mtBurger\" type=\"button\" aria-label=\"Abrir men\u00fa\" aria-expanded=\"false\">\n      <span><\/span>\n      <span><\/span>\n    <\/button>\n  <\/div>\n\n  <nav class=\"mt-menu-overlay\" id=\"mtNav\" aria-label=\"Men\u00fa principal\">\n    <div class=\"mt-menu-inner\">\n\n      <div class=\"mt-menu-top\">\n        <a class=\"mt-menu-brand\" href=\"\/es\/\">\n          <span class=\"mt-menu-brand-name\">Macarena Torralba<\/span>\n          <span class=\"mt-menu-brand-role\">Product Innovation \u00b7 UX Strategy \u00b7 IA & Emerging Tech<\/span>\n        <\/a>\n\n        <button class=\"mt-menu-close\" id=\"mtMenuClose\" type=\"button\" aria-label=\"Cerrar men\u00fa\">\n          <span><\/span>\n          <span><\/span>\n        <\/button>\n      <\/div>\n\n      <div class=\"mt-menu-content\">\n        <div class=\"mt-menu-left\">\n          <a href=\"\/es\/\" class=\"mt-menu-link\" data-menu=\"home\">Sobre m\u00ed<\/a>\n          <a href=\"\/es\/proyectos\/\" class=\"mt-menu-link\" data-menu=\"proyectos\">Mis proyectos<\/a>\n          <a href=\"\/es\/reflexiones\/\" class=\"mt-menu-link\" data-menu=\"reflexiones\">Reflexiones<\/a>\n          <a href=\"\/es\/contacto\/\" class=\"mt-menu-link\" data-menu=\"contacto\">Contacto<\/a>\n          <a href=\"https:\/\/macarenatorralba.es\/wp-content\/uploads\/2026\/05\/Macarena_Torralba_CV.pdf\" class=\"mt-menu-cv\" target=\"_blank\" rel=\"noopener\">Descargar CV<\/a>\n        <\/div>\n\n        <div class=\"mt-menu-right\">\n          <div class=\"mt-contact-block\">\n            <span class=\"mt-contact-title\">Contacto<\/span>\n            <a href=\"mailto:emacarenatorralba@gmail.com\">emacarenatorralba@gmail.com<\/a>\n            <a href=\"https:\/\/www.linkedin.com\/in\/macarenatorralbagarcia\/\" target=\"_blank\" rel=\"noopener\">Linkedin<\/a>\n          <\/div>\n\n          <div class=\"mt-lang-switch\" aria-label=\"Cambiar idioma\">\n            <a href=\"#\" class=\"mt-lang-option\" id=\"mtLangEN\">EN<\/a>\n            <a href=\"#\" class=\"mt-lang-option\" id=\"mtLangES\">ES<\/a>\n          <\/div>\n        <\/div>\n      <\/div>\n\n    <\/div>\n  <\/nav>\n<\/header>\n\n<style>\n\/* ===== HEADER BASE ===== *\/\n\n.mt-header {\n  position: fixed;\n  top: 0;\n  left: 0;\n  width: 100%;\n  z-index: 9999;\n  background: transparent !important;\n  box-shadow: none !important;\n  transition: background-color 0.28s ease, box-shadow 0.28s ease, backdrop-filter 0.28s ease;\n}\n\nbody.admin-bar .mt-header {\n  top: 32px;\n}\n\n@media (max-width: 782px) {\n  body.admin-bar .mt-header {\n    top: 46px;\n  }\n}\n\n.mt-header-inner,\n.mt-menu-inner {\n  width: min(calc(100% - 160px), 1320px);\n  margin-left: auto;\n  margin-right: auto;\n}\n\n.mt-header-inner {\n  padding: 22px 0;\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n}\n\n.mt-brand {\n  display: flex;\n  flex-direction: column;\n  text-decoration: none;\n  gap: 2px;\n}\n\n.mt-brand-name {\n  font-family: \"Poppins\", sans-serif;\n  font-size: 16px;\n  font-weight: 600;\n  line-height: 1.2;\n  color: #ffffff;\n  transition: color 0.28s ease;\n}\n\n.mt-brand-role {\n  font-family: \"Poppins\", sans-serif;\n  font-size: 14px;\n  font-weight: 400;\n  line-height: 1.25;\n  color: rgba(255,255,255,0.72);\n  transition: color 0.28s ease;\n}\n\n\/* Burger *\/\n.mt-burger {\n  width: 44px;\n  height: 44px;\n  border: 1px solid rgba(255,255,255,0.9);\n  border-radius: 999px;\n  background: #ffffff;\n  display: flex;\n  flex-direction: column;\n  justify-content: center;\n  align-items: center;\n  gap: 6px;\n  cursor: pointer;\n  padding: 0;\n  appearance: none;\n  -webkit-appearance: none;\n  transition: border-color 0.28s ease, background-color 0.28s ease, box-shadow 0.28s ease;\n}\n\n.mt-burger span {\n  width: 18px;\n  height: 1.5px;\n  border-radius: 999px;\n  background: #2B5E56;\n  transition: transform 0.28s ease, background-color 0.28s ease;\n}\n\n.mt-burger:hover,\n.mt-burger:focus,\n.mt-burger:active {\n  border-color: #2B5E56 !important;\n  background: #2B5E56 !important;\n  box-shadow: 0 8px 20px rgba(43,94,86,0.22) !important;\n}\n\n.mt-burger:hover span,\n.mt-burger:focus span,\n.mt-burger:active span {\n  background: #ffffff !important;\n}\n\n\/* Estado oscuro sobre hero *\/\n.mt-header.is-dark {\n  background: rgba(16, 42, 36, 0.94) !important;\n  backdrop-filter: blur(10px);\n  box-shadow: 0 8px 24px rgba(0,0,0,0.08) !important;\n}\n\n.mt-header.is-dark .mt-burger {\n  border-color: rgba(255,255,255,0.9);\n  background: #ffffff;\n}\n\n.mt-header.is-dark .mt-burger span {\n  background: #2B5E56;\n}\n\n\/* Estado blanco despu\u00e9s del hero *\/\n.mt-header.is-cream {\n  background: rgba(255, 255, 255, 0.96) !important;\n  backdrop-filter: blur(10px);\n  box-shadow: 0 8px 24px rgba(172,140,125,0.12) !important;\n}\n\n.mt-header.is-cream .mt-brand-name {\n  color: #111111;\n}\n\n.mt-header.is-cream .mt-brand-role {\n  color: #A07C6B;\n}\n\n.mt-header.is-cream .mt-burger {\n  border-color: rgba(43,94,86,0.28);\n  background: rgba(43,94,86,0.06);\n}\n\n.mt-header.is-cream .mt-burger span {\n  background: #2B5E56;\n}\n\n.mt-header.is-cream .mt-burger:hover,\n.mt-header.is-cream .mt-burger:focus,\n.mt-header.is-cream .mt-burger:active {\n  border-color: #2B5E56 !important;\n  background: #2B5E56 !important;\n}\n\n.mt-header.is-cream .mt-burger:hover span,\n.mt-header.is-cream .mt-burger:focus span,\n.mt-header.is-cream .mt-burger:active span {\n  background: #ffffff !important;\n}\n\n\/* ===== OVERLAY MENU ===== *\/\n\n.mt-menu-overlay {\n  position: fixed;\n  left: 0;\n  right: 0;\n  top: 0;\n  background: #F7F1E8;\n  z-index: 10000;\n  opacity: 0;\n  visibility: hidden;\n  pointer-events: none;\n  transform: translateY(-28px);\n  transition: opacity 0.32s ease, transform 0.32s ease, visibility 0.32s ease;\n  overflow-y: auto;\n  max-height: 100vh;\n}\n\nbody.admin-bar .mt-menu-overlay {\n  top: 32px;\n  max-height: calc(100vh - 32px);\n}\n\n@media (max-width: 782px) {\n  body.admin-bar .mt-menu-overlay {\n    top: 46px;\n    max-height: calc(100vh - 46px);\n  }\n}\n\n.mt-menu-overlay.is-open {\n  opacity: 1;\n  visibility: visible;\n  pointer-events: auto;\n  transform: translateY(0);\n}\n\n.mt-menu-inner {\n  padding-top: 48px;\n  padding-bottom: 72px;\n  display: flex;\n  flex-direction: column;\n}\n\n.mt-menu-top {\n  display: flex;\n  align-items: flex-start;\n  justify-content: space-between;\n  margin-bottom: 96px;\n}\n\n.mt-menu-brand {\n  display: flex;\n  flex-direction: column;\n  gap: 4px;\n  text-decoration: none;\n}\n\n.mt-menu-brand-name {\n  font-family: \"Poppins\", sans-serif;\n  font-size: 18px;\n  font-weight: 600;\n  color: #111111;\n  line-height: 1.2;\n}\n\n.mt-menu-brand-role {\n  font-family: \"Poppins\", sans-serif;\n  font-size: 14px;\n  font-weight: 400;\n  color: #A07C6B;\n  line-height: 1.3;\n}\n\n\/* Bot\u00f3n cerrar *\/\n.mt-menu-close {\n  width: 44px;\n  height: 44px;\n  min-width: 44px;\n  min-height: 44px;\n  border-radius: 999px;\n  border: 1px solid #111111;\n  background: transparent;\n  cursor: pointer;\n  position: relative;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  padding: 0;\n  appearance: none;\n  -webkit-appearance: none;\n  font-size: 0;\n  line-height: 0;\n  transition: background-color 0.25s ease, border-color 0.25s ease, box-shadow 0.25s ease;\n}\n\n.mt-menu-close span {\n  position: absolute;\n  width: 16px;\n  height: 1.4px;\n  background: #111111;\n  border-radius: 999px;\n  transition: background-color 0.25s ease;\n}\n\n.mt-menu-close span:first-child {\n  transform: rotate(45deg);\n}\n\n.mt-menu-close span:last-child {\n  transform: rotate(-45deg);\n}\n\n.mt-menu-close:hover,\n.mt-menu-close:focus,\n.mt-menu-close:active {\n  background: #2B5E56 !important;\n  border-color: #2B5E56 !important;\n  box-shadow: 0 8px 20px rgba(43,94,86,0.22) !important;\n}\n\n.mt-menu-close:hover span,\n.mt-menu-close:focus span,\n.mt-menu-close:active span {\n  background: #ffffff !important;\n}\n\n\/* Contenido *\/\n.mt-menu-content {\n  display: grid;\n  grid-template-columns: 1.2fr 1fr;\n  gap: 120px;\n  align-items: start;\n}\n\n.mt-menu-left {\n  display: flex;\n  flex-direction: column;\n  align-items: flex-start;\n  gap: 34px;\n}\n\n.mt-menu-left a {\n  font-family: \"Poppins\", sans-serif;\n  font-size: 30px;\n  line-height: 1.15;\n  font-weight: 500;\n  color: #2B5E56;\n  text-decoration: none;\n  transition: color 0.25s ease, transform 0.25s ease, background-color 0.25s ease;\n}\n\n.mt-menu-left .mt-menu-link {\n  width: 100%;\n  padding: 18px 18px;\n  border-radius: 0;\n}\n\n.mt-menu-left .mt-menu-link:hover,\n.mt-menu-left .mt-menu-link.is-selected {\n  background: #F0E6D9;\n  color: #2B5E56;\n  transform: translateX(4px);\n}\n\n.mt-menu-left .mt-menu-cv {\n  width: fit-content;\n  margin-top: 8px;\n  font-size: 15px;\n  line-height: 1;\n  font-weight: 600;\n  color: #F7F7F5;\n  background: #2B5E56;\n  padding: 16px 24px;\n  border-radius: 999px;\n}\n\n.mt-menu-left .mt-menu-cv:hover {\n  color: #F7F7F5;\n  background: #4E9288;\n  transform: translateY(-2px);\n}\n\n.mt-menu-right {\n  display: flex;\n  flex-direction: column;\n  gap: 36px;\n}\n\n.mt-contact-block {\n  display: flex;\n  flex-direction: column;\n  gap: 22px;\n}\n\n.mt-contact-title {\n  font-family: \"Poppins\", sans-serif;\n  font-size: 20px;\n  font-weight: 600;\n  color: #A07C6B;\n  line-height: 1.2;\n}\n\n.mt-contact-block a {\n  font-family: \"Poppins\", sans-serif;\n  font-size: 15px;\n  font-weight: 400;\n  color: #444444;\n  text-decoration: underline;\n  text-underline-offset: 3px;\n}\n\n.mt-contact-block a:hover {\n  color: #2B5E56;\n}\n\n.mt-lang-switch {\n  display: inline-flex;\n  width: fit-content;\n  border: 1px solid #2B5E56;\n  border-radius: 999px;\n  overflow: hidden;\n  margin-top: 8px;\n}\n\n.mt-lang-option {\n  font-family: \"Poppins\", sans-serif !important;\n  font-size: 14px !important;\n  font-weight: 500;\n  text-decoration: none;\n  color: #2B5E56;\n  padding: 10px 16px;\n  line-height: 1;\n  min-width: 52px;\n  text-align: center;\n  transition: background-color 0.25s ease, color 0.25s ease;\n}\n\n.mt-lang-option:hover {\n  background: #F0E6D9;\n  color: #2B5E56;\n}\n\n.mt-lang-option.is-active {\n  background: #2B5E56;\n  color: #F7F7F5;\n}\n\n\/* Animaci\u00f3n interna *\/\n.mt-menu-overlay .mt-menu-brand,\n.mt-menu-overlay .mt-menu-left,\n.mt-menu-overlay .mt-menu-right,\n.mt-menu-overlay .mt-menu-close {\n  opacity: 0;\n  transform: translateY(-18px);\n  transition: opacity 0.34s ease, transform 0.34s ease;\n}\n\n.mt-menu-overlay.is-open .mt-menu-brand,\n.mt-menu-overlay.is-open .mt-menu-left,\n.mt-menu-overlay.is-open .mt-menu-right,\n.mt-menu-overlay.is-open .mt-menu-close {\n  opacity: 1;\n  transform: translateY(0);\n}\n\n.mt-menu-overlay.is-open .mt-menu-brand {\n  transition-delay: 0.04s;\n}\n\n.mt-menu-overlay.is-open .mt-menu-close {\n  transition-delay: 0.06s;\n}\n\n.mt-menu-overlay.is-open .mt-menu-left {\n  transition-delay: 0.12s;\n}\n\n.mt-menu-overlay.is-open .mt-menu-right {\n  transition-delay: 0.18s;\n}\n\nbody.mt-menu-open {\n  overflow: hidden;\n}\n\n\/* Responsive *\/\n@media (max-width: 1200px) {\n  .mt-header-inner,\n  .mt-menu-inner {\n    width: calc(100% - 64px);\n  }\n}\n\n@media (max-width: 767px) {\n  .mt-header-inner,\n  .mt-menu-inner {\n    width: calc(100% - 40px);\n  }\n\n  .mt-header-inner {\n    padding: 18px 0;\n  }\n\n  .mt-brand-name {\n    font-size: 15px;\n  }\n\n  .mt-brand-role {\n    font-size: 12px;\n  }\n\n  .mt-menu-inner {\n    padding-top: 32px;\n    padding-bottom: 56px;\n  }\n\n  .mt-menu-top {\n    margin-bottom: 64px;\n  }\n\n  .mt-menu-content {\n    grid-template-columns: 1fr;\n    gap: 64px;\n  }\n\n  .mt-menu-left {\n    gap: 24px;\n  }\n\n  .mt-menu-left a {\n    font-size: 28px;\n  }\n\n  .mt-menu-left .mt-menu-link {\n    padding: 16px 14px;\n  }\n\n  .mt-menu-left .mt-menu-cv {\n    font-size: 15px;\n  }\n\n  .mt-menu-right {\n    gap: 32px;\n  }\n\n  .mt-menu-close {\n    width: 42px;\n    height: 42px;\n    min-width: 42px;\n    min-height: 42px;\n  }\n\n  .mt-menu-close span {\n    width: 15px;\n  }\n\n  .mt-lang-option {\n    font-size: 14px !important;\n    padding: 10px 15px;\n  }\n}\n<\/style>\n\n<script>\n(function () {\n  function initMacarenaHeader() {\n    const header = document.getElementById(\"mtHeader\");\n    const burger = document.getElementById(\"mtBurger\");\n    const closeBtn = document.getElementById(\"mtMenuClose\");\n    const nav = document.getElementById(\"mtNav\");\n    const heroEnd = document.getElementById(\"hero-end\");\n    const langEN = document.getElementById(\"mtLangEN\");\n    const langES = document.getElementById(\"mtLangES\");\n\n    if (!header || !burger || !nav) return;\n\n    if (header.dataset.initialized === \"true\") return;\n    header.dataset.initialized = \"true\";\n\n    function updateHeaderState() {\n      const scrollY = window.scrollY || window.pageYOffset;\n\n      header.classList.remove(\"is-dark\", \"is-cream\");\n\n      if (!heroEnd) {\n        header.classList.add(\"is-cream\");\n        return;\n      }\n\n      const heroBottom = heroEnd.getBoundingClientRect().top + scrollY;\n\n      if (scrollY < 80) {\n        return;\n      }\n\n      if (scrollY < heroBottom - 90) {\n        header.classList.add(\"is-dark\");\n      } else {\n        header.classList.add(\"is-cream\");\n      }\n    }\n\n    function openMenu() {\n      nav.classList.add(\"is-open\");\n      document.body.classList.add(\"mt-menu-open\");\n      burger.setAttribute(\"aria-expanded\", \"true\");\n    }\n\n    function closeMenu() {\n      nav.classList.remove(\"is-open\");\n      document.body.classList.remove(\"mt-menu-open\");\n      burger.setAttribute(\"aria-expanded\", \"false\");\n    }\n\n    function toggleMenu(event) {\n      event.preventDefault();\n      event.stopPropagation();\n\n      if (nav.classList.contains(\"is-open\")) {\n        closeMenu();\n      } else {\n        openMenu();\n      }\n    }\n\n    function updateSelectedMenuItem() {\n      const path = window.location.pathname;\n      const menuLinks = nav.querySelectorAll(\".mt-menu-link\");\n\n      menuLinks.forEach(function (link) {\n   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langES.classList.add(\"is-active\");\n        langEN.classList.remove(\"is-active\");\n      } else if (currentPath.startsWith(\"\/en\/\")) {\n        pathWithoutLang = currentPath.replace(\/^\\\/en\/, \"\");\n        langEN.classList.add(\"is-active\");\n        langES.classList.remove(\"is-active\");\n      } else {\n        langES.classList.add(\"is-active\");\n        langEN.classList.remove(\"is-active\");\n      }\n\n      if (pathWithoutLang === \"\") {\n        pathWithoutLang = \"\/\";\n      }\n\n      langES.href = \"\/es\" + pathWithoutLang + search + hash;\n      langEN.href = \"\/en\" + pathWithoutLang + search + hash;\n    }\n\n    burger.addEventListener(\"click\", toggleMenu);\n\n    if (closeBtn) {\n      closeBtn.addEventListener(\"click\", function (event) {\n        event.preventDefault();\n        event.stopPropagation();\n        closeMenu();\n      });\n    }\n\n    nav.querySelectorAll(\"a\").forEach(function (link) {\n      link.addEventListener(\"click\", function () {\n        closeMenu();\n      });\n    });\n\n    document.addEventListener(\"keydown\", function (event) {\n      if (event.key === \"Escape\") {\n        closeMenu();\n      }\n    });\n\n    window.addEventListener(\"scroll\", updateHeaderState);\n    window.addEventListener(\"resize\", updateHeaderState);\n\n    updateHeaderState();\n    updateSelectedMenuItem();\n    updateLanguageLinks();\n  }\n\n  if (document.readyState === \"loading\") {\n    document.addEventListener(\"DOMContentLoaded\", initMacarenaHeader);\n  } else {\n    initMacarenaHeader();\n  }\n\n  window.addEventListener(\"load\", initMacarenaHeader);\n})();\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-caba3ad elementor-widget elementor-widget-html\" data-id=\"caba3ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<style>\n.etiqueta {\n  display: inline-flex !important;\n  width: fit-content !important;\n  max-width: max-content !important;\n  white-space: nowrap !important;\n  align-items: center !important;\n  justify-content: center !important;\n  padding: 4px 10px !important;\n  border-radius: 999px !important;\n  border: 1px solid #4E9288 !important;\n  background: #4E92880D !important;\n  color: #4E9288 !important;\n  font-size: 12px !important;\n  font-weight: 500 !important;\n  line-height: 1 !important;\n}\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1c07bce elementor-widget elementor-widget-html\" data-id=\"1c07bce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<style>\n\/* Contenedor del paso detectado autom\u00e1ticamente *\/\n.work-step {\n  transition: box-shadow 0.3s ease, transform 0.3s ease;\n}\n\n\/* Estilos base del n\u00famero *\/\n.work-step .step-number {\n  color: #DCCFC0 !important;\n  font-family: \"Poppins\", sans-serif !important;\n  font-size: 60px !important;\n  font-weight: 300 !important;\n  line-height: 1 !important;\n  transition: color 0.3s ease, opacity 0.3s ease;\n}\n\n\/* Estilos base del t\u00edtulo *\/\n.work-step .step-title {\n  color: #A07C6B !important;\n  font-family: \"Poppins\", sans-serif !important;\n  font-size: 32px !important;\n  font-weight: 400 !important;\n  line-height: 1.2 !important;\n  transition: color 0.3s ease, opacity 0.3s ease;\n}\n\n\/* Hover sobre todo el contenedor del paso *\/\n.work-step:hover {\n  box-shadow: 10px 10px 10px 0 #AC8C7D33;\n}\n\n\/* Cambio de color al hacer hover *\/\n.work-step:hover .step-number {\n  color: #BFE1DB !important;\n}\n\n.work-step:hover .step-title {\n  color: #4E9288 !important;\n}\n\n\/* Estado activo al hacer scroll *\/\n.work-step.is-active {\n  box-shadow: 10px 10px 10px 0 #AC8C7D33;\n}\n\n.work-step.is-active .step-number {\n  color: #BFE1DB !important;\n}\n\n.work-step.is-active .step-title {\n  color: #4E9288 !important;\n}\n<\/style>\n\n<script>\n(function () {\n  function findStepContainer(element) {\n    let parent = element.parentElement;\n\n    while (parent && parent !== document.body) {\n      if (parent.querySelector(\".step-number\") && parent.querySelector(\".step-title\")) {\n        return parent;\n      }\n      parent = parent.parentElement;\n    }\n\n    return null;\n  }\n\n  function initWorkSteps() {\n    const numbers = document.querySelectorAll(\".step-number\");\n    const steps = [];\n\n    numbers.forEach((number) => {\n      const step = findStepContainer(number);\n\n      if (step && !step.classList.contains(\"work-step\")) {\n        step.classList.add(\"work-step\");\n        steps.push(step);\n      } else if (step && step.classList.contains(\"work-step\") && !steps.includes(step)) {\n        steps.push(step);\n      }\n    });\n\n    if (!steps.length) return;\n\n    const observer = new IntersectionObserver(\n      (entries) => {\n        const visibleSteps = entries\n          .filter((entry) => entry.isIntersecting)\n          .sort((a, b) => b.intersectionRatio - a.intersectionRatio);\n\n        if (visibleSteps.length > 0) {\n          steps.forEach((step) => step.classList.remove(\"is-active\"));\n          visibleSteps[0].target.classList.add(\"is-active\");\n        }\n      },\n      {\n        threshold: [0.25, 0.45, 0.65],\n        rootMargin: \"-20% 0px -40% 0px\"\n      }\n    );\n\n    steps.forEach((step) => observer.observe(step));\n  }\n\n  window.addEventListener(\"load\", initWorkSteps);\n})();\n<\/script>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb00974 elementor-widget elementor-widget-html\" data-id=\"fb00974\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<style>\n\/* ===== PROYECTOS DESTACADOS HOME - LAYOUT ===== *\/\n\n.proyectos-destacados-home {\n  display: flex !important;\n  flex-direction: column !important;\n  gap: 26px !important;\n  width: 100% !important;\n  margin: 0 !important;\n  padding: 0 !important;\n}\n\n\/* Card horizontal *\/\n.proyectos-destacados-home article,\n.proyectos-destacados-home li,\n.proyectos-destacados-home .lps-post,\n.proyectos-destacados-home .lps-item,\n.proyectos-destacados-home .listing-item,\n.proyectos-destacados-home > * {\n  display: grid !important;\n  grid-template-columns: 300px 1fr !important;\n  align-items: stretch !important;\n  background: #ffffff !important;\n  border-radius: 22px !important;\n  overflow: hidden !important;\n  border: none !important;\n  box-shadow: none !important;\n  min-height: 300px !important;\n  margin: 0 !important;\n  padding: 0 !important;\n  cursor: pointer !important;\n  transition: background-color 0.28s ease, box-shadow 0.28s ease, transform 0.28s ease !important;\n}\n\n\/* Hover card *\/\n.proyectos-destacados-home article:hover,\n.proyectos-destacados-home li:hover,\n.proyectos-destacados-home .lps-post:hover,\n.proyectos-destacados-home .lps-item:hover,\n.proyectos-destacados-home .listing-item:hover,\n.proyectos-destacados-home > *:hover {\n  background: #EFE4D6 !important;\n  box-shadow: 10px 10px 10px 0 #AC8C7D33 !important;\n  transform: translateY(-2px) !important;\n}\n\n\/* Imagen izquierda *\/\n.proyectos-destacados-home a:has(img),\n.proyectos-destacados-home figure,\n.proyectos-destacados-home .lps-image,\n.proyectos-destacados-home .lps-thumbnail,\n.proyectos-destacados-home .post-thumbnail,\n.proyectos-destacados-home .featured-image {\n  width: 300px !important;\n  min-width: 300px !important;\n  max-width: 300px !important;\n  height: 100% !important;\n  min-height: 100% !important;\n  align-self: stretch !important;\n  margin: 0 !important;\n  padding: 0 !important;\n  overflow: hidden !important;\n  display: block !important;\n  border-radius: 0 !important;\n}\n\n\/* Imagen interna *\/\n.proyectos-destacados-home img {\n  width: 100% !important;\n  height: 100% !important;\n  min-height: 100% !important;\n  object-fit: cover !important;\n  object-position: center center !important;\n  display: block !important;\n  margin: 0 !important;\n  padding: 0 !important;\n  border-radius: 0 !important;\n}\n\n\/* Contenido derecho *\/\n.proyectos-destacados-home article > div,\n.proyectos-destacados-home li > div,\n.proyectos-destacados-home .lps-content,\n.proyectos-destacados-home .content,\n.proyectos-destacados-home .entry-content,\n.proyectos-destacados-home .listing-item-content {\n  padding: 44px 44px !important;\n  margin: 0 !important;\n  min-width: 0 !important;\n  display: flex !important;\n  flex-direction: column !important;\n  justify-content: center !important;\n}\n\n\/* T\u00edtulo *\/\n.proyectos-destacados-home h3,\n.proyectos-destacados-home h3 a {\n  font-family: \"Poppins\", sans-serif !important;\n  font-size: 28px !important;\n  line-height: 1.2 !important;\n  font-weight: 500 !important;\n  color: #111111 !important;\n  text-decoration: none !important;\n  margin: 0 0 18px 0 !important;\n  padding: 0 !important;\n  transition: color 0.28s ease !important;\n}\n\n\/* Hover t\u00edtulo *\/\n.proyectos-destacados-home article:hover h3,\n.proyectos-destacados-home article:hover h3 a,\n.proyectos-destacados-home li:hover h3,\n.proyectos-destacados-home li:hover h3 a,\n.proyectos-destacados-home .lps-post:hover h3,\n.proyectos-destacados-home .lps-post:hover h3 a,\n.proyectos-destacados-home .lps-item:hover h3,\n.proyectos-destacados-home .lps-item:hover h3 a,\n.proyectos-destacados-home .listing-item:hover h3,\n.proyectos-destacados-home .listing-item:hover h3 a,\n.proyectos-destacados-home > *:hover h3,\n.proyectos-destacados-home > *:hover h3 a {\n  color: #2B5E56 !important;\n}\n\n\/* Texto formateado *\/\n.proyectos-destacados-home .project-subtitle {\n  display: block !important;\n  font-family: \"Poppins\", sans-serif !important;\n  font-size: 17px !important;\n  line-height: 1.45 !important;\n  font-weight: 500 !important;\n  color: #A07C6B !important;\n  margin: 0 0 18px 0 !important;\n}\n\n.proyectos-destacados-home .project-desc {\n  display: block !important;\n  font-family: \"Poppins\", sans-serif !important;\n  font-size: 15px !important;\n  line-height: 1.6 !important;\n  font-weight: 400 !important;\n  color: #444444 !important;\n  margin: 0 0 20px 0 !important;\n}\n\n.proyectos-destacados-home .project-tags {\n  display: block !important;\n  font-family: \"Poppins\", sans-serif !important;\n  font-size: 13px !important;\n  line-height: 1.4 !important;\n  font-weight: 600 !important;\n  color: #2B5E56 !important;\n  margin: 0 !important;\n}\n\n\/* Ver m\u00e1s *\/\n.proyectos-destacados-home a.project-read-more,\n.proyectos-destacados-home a:not(:has(img)):not(h3 a) {\n  font-family: \"Poppins\", sans-serif !important;\n  font-size: 14px !important;\n  font-weight: 500 !important;\n  color: #4E9288 !important;\n  text-decoration: none !important;\n  margin-top: 22px !important;\n  align-self: flex-end !important;\n  display: inline-flex !important;\n  align-items: center !important;\n  gap: 8px !important;\n}\n\n\/* Flecha angular dibujada con CSS *\/\n.proyectos-destacados-home a.project-read-more::after,\n.proyectos-destacados-home a:not(:has(img)):not(h3 a)::after {\n  content: \"\" !important;\n  width: 8px !important;\n  height: 8px !important;\n  border-top: 1.5px solid currentColor !important;\n  border-right: 1.5px solid currentColor !important;\n  transform: rotate(45deg) !important;\n  display: inline-block !important;\n  margin-left: 2px !important;\n}\n\n.proyectos-destacados-home a.project-read-more:hover,\n.proyectos-destacados-home a:not(:has(img)):not(h3 a):hover {\n  color: #2B5E56 !important;\n}\n\n\/* Tablet *\/\n@media (max-width: 1024px) {\n  .proyectos-destacados-home article,\n  .proyectos-destacados-home li,\n  .proyectos-destacados-home .lps-post,\n  .proyectos-destacados-home .lps-item,\n  .proyectos-destacados-home .listing-item,\n  .proyectos-destacados-home > * {\n    grid-template-columns: 260px 1fr !important;\n    min-height: 260px !important;\n  }\n\n  .proyectos-destacados-home a:has(img),\n  .proyectos-destacados-home figure,\n  .proyectos-destacados-home .lps-image,\n  .proyectos-destacados-home .lps-thumbnail,\n  .proyectos-destacados-home .post-thumbnail,\n  .proyectos-destacados-home .featured-image {\n    width: 260px !important;\n    min-width: 260px !important;\n    max-width: 260px !important;\n    height: 100% !important;\n    min-height: 100% !important;\n    align-self: stretch !important;\n  }\n\n  .proyectos-destacados-home img {\n    width: 100% !important;\n    height: 100% !important;\n    min-height: 100% !important;\n    object-fit: cover !important;\n    object-position: center center !important;\n  }\n\n  .proyectos-destacados-home article > div,\n  .proyectos-destacados-home li > div,\n  .proyectos-destacados-home .lps-content,\n  .proyectos-destacados-home .content,\n  .proyectos-destacados-home .entry-content,\n  .proyectos-destacados-home .listing-item-content {\n    padding: 36px 34px !important;\n  }\n}\n\n\/* M\u00f3vil *\/\n@media (max-width: 767px) {\n  .proyectos-destacados-home article,\n  .proyectos-destacados-home li,\n  .proyectos-destacados-home .lps-post,\n  .proyectos-destacados-home .lps-item,\n  .proyectos-destacados-home .listing-item,\n  .proyectos-destacados-home > * {\n    grid-template-columns: 1fr !important;\n    min-height: auto !important;\n  }\n\n  .proyectos-destacados-home a:has(img),\n  .proyectos-destacados-home figure,\n  .proyectos-destacados-home .lps-image,\n  .proyectos-destacados-home .lps-thumbnail,\n  .proyectos-destacados-home .post-thumbnail,\n  .proyectos-destacados-home .featured-image {\n    width: 100% !important;\n    min-width: 100% !important;\n    max-width: 100% !important;\n    height: 220px !important;\n    min-height: 220px !important;\n    max-height: 220px !important;\n    overflow: hidden !important;\n  }\n\n  .proyectos-destacados-home img {\n    width: 100% !important;\n    height: 220px !important;\n    min-height: 220px !important;\n    max-height: 220px !important;\n    object-fit: cover !important;\n    object-position: center center !important;\n  }\n\n  .proyectos-destacados-home article > div,\n  .proyectos-destacados-home li > div,\n  .proyectos-destacados-home .lps-content,\n  .proyectos-destacados-home .content,\n  .proyectos-destacados-home .entry-content,\n  .proyectos-destacados-home .listing-item-content {\n    padding: 30px 26px !important;\n  }\n\n  .proyectos-destacados-home h3,\n  .proyectos-destacados-home h3 a {\n    font-size: 24px !important;\n  }\n\n  .proyectos-destacados-home a.project-read-more,\n  .proyectos-destacados-home a:not(:has(img)):not(h3 a) {\n    align-self: flex-start !important;\n  }\n}\n<\/style>\n\n<script>\n(function () {\n  function cleanProjectText(text) {\n    return (text || \"\")\n      .replace(\/\\u00a0\/g, \" \")\n      .replace(\/\\s+\/g, \" \")\n      .trim();\n  }\n\n  function extractMarker(text, marker) {\n    const regex = new RegExp(\"::\" + marker + \"::([\\\\s\\\\S]*?)::\\\\\/\" + marker + \"::\", \"i\");\n    const match = text.match(regex);\n    return match ? cleanProjectText(match[1]) : \"\";\n  }\n\n  function slugify(text) {\n    return (text || \"\")\n      .toString()\n      .normalize(\"NFD\")\n      .replace(\/[\\u0300-\\u036f]\/g, \"\")\n      .toLowerCase()\n      .trim()\n      .replace(\/&\/g, \"y\")\n      .replace(\/[^a-z0-9]+\/g, \"-\")\n      .replace(\/^-+|-+$\/g, \"\");\n  }\n\n  function getCurrentLangPrefix() {\n    const path = window.location.pathname || \"\";\n\n    if (path.startsWith(\"\/en\/\") || path === \"\/en\") {\n      return \"\/en\/\";\n    }\n\n    return \"\/es\/\";\n  }\n\n  function getProjectUrlFromTitle(title) {\n    const titleText = title ? title.textContent : \"\";\n    const slug = slugify(titleText);\n    const langPrefix = getCurrentLangPrefix();\n\n    if (!slug) return \"#\";\n\n    return langPrefix + slug + \"\/\";\n  }\n\n  function getDirectContentContainer(card, heading) {\n    const preferred = card.querySelector(\n      \".lps-content, .content, .entry-content, .listing-item-content\"\n    );\n\n    if (preferred && !preferred.querySelector(\"img\")) {\n      return preferred;\n    }\n\n    let current = heading ? heading.parentElement : null;\n\n    while (current && current !== card) {\n      if (current.parentElement === card) {\n        return current;\n      }\n\n      current = current.parentElement;\n    }\n\n    return heading ? heading.parentElement : null;\n  }\n\n  function makeCardClickable(card, detailUrl) {\n    if (!detailUrl || detailUrl === \"#\") return;\n\n    card.style.cursor = \"pointer\";\n    card.setAttribute(\"role\", \"link\");\n    card.setAttribute(\"tabindex\", \"0\");\n    card.setAttribute(\"aria-label\", \"Ver detalle del proyecto\");\n\n    if (card.dataset.clickableReady === \"true\") return;\n\n    card.addEventListener(\"click\", function (event) {\n      const clickedLink = event.target.closest(\"a\");\n\n      if (clickedLink) {\n        return;\n      }\n\n      window.location.href = detailUrl;\n    });\n\n    card.addEventListener(\"keydown\", function (event) {\n      if (event.key === \"Enter\") {\n        window.location.href = detailUrl;\n      }\n    });\n\n    card.dataset.clickableReady = \"true\";\n  }\n\n  function formatProjectCards() {\n    const cards = document.querySelectorAll(\n      \".proyectos-destacados-home article, \" +\n      \".proyectos-destacados-home li, \" +\n      \".proyectos-destacados-home .lps-post, \" +\n      \".proyectos-destacados-home .lps-item, \" +\n      \".proyectos-destacados-home .listing-item, \" +\n      \".proyectos-destacados-home > *\"\n    );\n\n    cards.forEach(function (card) {\n      if (card.dataset.projectFormatted === \"true\") {\n        return;\n      }\n\n      const fullText = card.textContent || \"\";\n\n      if (\n        !fullText.includes(\"::sub::\") &&\n        !fullText.includes(\"::desc::\") &&\n        !fullText.includes(\"::tags::\")\n      ) {\n        return;\n      }\n\n      const title = card.querySelector(\"h3\");\n      const contentContainer = getDirectContentContainer(card, title);\n\n      if (!title || !contentContainer) return;\n\n      const subtitle = extractMarker(fullText, \"sub\");\n      const desc = extractMarker(fullText, \"desc\");\n      const tags = extractMarker(fullText, \"tags\");\n\n      const detailUrl = getProjectUrlFromTitle(title);\n      const titleText = cleanProjectText(title.textContent);\n\n      const titleHTML =\n        '<h3><a href=\"' + detailUrl + '\">' + titleText + \"<\/a><\/h3>\";\n\n      const readMoreHTML =\n        '<a class=\"project-read-more\" href=\"' + detailUrl + '\">Ver m\u00e1s<\/a>';\n\n      contentContainer.innerHTML =\n        titleHTML +\n        (subtitle ? 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class=\"e-paragraph-link-base\">\n\t\tPol\u00edtica de Privacidad\n\t<\/a><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>::sub::Transformaci\u00f3n digital y redefinici\u00f3n estrat\u00e9gica de una plataforma social multi-entidad::\/sub:: ::desc::Sprint Zero orientado a redefinir una plataforma utilizada por cientos de entidades sociales para gesti\u00f3n de inserci\u00f3n laboral y acompa\u00f1amiento. Particip\u00e9 en discovery, workshops, definici\u00f3n funcional, UX estrat\u00e9gica y exploraci\u00f3n de casos de uso IA aplicados a procesos sociales complejos.::\/desc:: ::tags::Discovery \u00b7 Estrategia \u00b7 IA [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":284,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"elementor_canvas","format":"standard","meta":{"footnotes":""},"categories":[3,4],"tags":[44,45,38,15,42,43,17,9,34,16,36,31],"class_list":["post-1055","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-proyecto","category-proyecto-destacado","tag-ai","tag-consutoria","tag-definicion-funcional","tag-ia","tag-ia-aplicada","tag-inteligencia-artificial","tag-product","tag-producto-digital","tag-user-research","tag-ux","tag-ux-discovery","tag-vision-artificial"],"_links":{"self":[{"href":"https:\/\/macarenatorralba.es\/es\/wp-json\/wp\/v2\/posts\/1055","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/macarenatorralba.es\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/macarenatorralba.es\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/macarenatorralba.es\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/macarenatorralba.es\/es\/wp-json\/wp\/v2\/comments?post=1055"}],"version-history":[{"count":69,"href":"https:\/\/macarenatorralba.es\/es\/wp-json\/wp\/v2\/posts\/1055\/revisions"}],"predecessor-version":[{"id":2039,"href":"https:\/\/macarenatorralba.es\/es\/wp-json\/wp\/v2\/posts\/1055\/revisions\/2039"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/macarenatorralba.es\/es\/wp-json\/wp\/v2\/media\/284"}],"wp:attachment":[{"href":"https:\/\/macarenatorralba.es\/es\/wp-json\/wp\/v2\/media?parent=1055"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/macarenatorralba.es\/es\/wp-json\/wp\/v2\/categories?post=1055"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/macarenatorralba.es\/es\/wp-json\/wp\/v2\/tags?post=1055"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}